e.l.f. wanted to launch their own UK TikTok handle to captivate all their UK Gen Z fans and build a new vibrant community for them.
This way to see how to grow follower besties…Leveraging the brand partnership with Liverpool Football Club for the second time, we asked a Liverpool legend to teach the players of today about the technique and tricks of skincare in a way that would make them care.
Meet the #skincoach hereOur mission was to bring all the amazing technology and new features to the attention of our Gen Z and Millennial audiences on social in a way that captures and delights them. We pitted two Influencer couples against each other in a competition that showcases the car’s features and how this brand continues to ‘Defy Ordinary’.
See how it worked…We challenged 5 leading beauty influencers to trial the new Irene Forte Night Moisturiser over 10 days and share the experience.
See how they glowed…Write a song, create a dance, film it with popstars, take it to the streets of Lisbon and see what happens..
Want to do the Kombucha-cha-cha? See hereSee how Hollywood celebrity stylists make a look with the new Michele Deco.
View Case StudyWe asked fashion, comedy, yoga and cycling influencers to use the Ami for a day and share the experience to ease EV worries.
See how we made new friends for the new AmiBy landing the brand in the essence of TikTok: Music made by 15 Creators.
See and hear the #tedbakersessions hereBring back the fun of the brand to Gen Z beauty queens by throwing a #hairmaskparty.
Want to go to the party? Click here…Enjoy every era with Louise for NIVEA, refreshing and maximising a brand ambassador relationship
Enjoy more of the story here..Express your own passions and style in your own home. Each influencer introduces their ‘thing’ and DFS asks them #whatsyourthing?
See the things...Using ASMR, influencers and other social levers to bring Oreo ice-cream to a new audience
See more cookie love here..